It’s been over a year since we heard that AI has taken over the world of content writing. To an extent, maybe that was true, but there is one factor that is amiss, and that factor is the ‘human touch’. That brings us to what we are going to discuss in this article, which is ‘Humanizing AI Content and Maintaining our Voice’.
Just before we get into that, let’s ponder a little on the need for the same –
The Google Trap is like a sword hanging above your head; if you include too much AI content, Google will ensure that such articles are not ranked.
AI doesn’t understand emotions, thus neglecting empathy entirely, and this, too, can lead to your article not being appreciated by your audience. Further, it’s been a while since AI was born, and readers nowadays can recognize AI writing.
AI has also been blamed for hallucinating and is prone to coming up with facts and figures that make no sense whatsoever.
Let’s now dive into the ways for humanizing AI content –
Adding a Personal Touch
It’s easy to connect with your audience if you talk about personal experiences and include short stories to which the audience can relate. If you are an expert on the topic, that’s even better because that lends authority to the content that has been generated by AI.
Let’s say you are trying to sell a product or a service, it would be better if you cite an example to highlight how it worked for you and made a change to your life.
Setting the Mood With the Inclusion of Emotions
This is yet another way of relating well with your audience and includes various methods of achieving the same. These would include passion, humor, excitement, etc.
Consider a travel blog. Here one needs to go beyond than just talking about the several travel destinations. Injecting the blog with your passion for traveling the world and/or talking about a trip that left an indelible impression on you will go a long way in making your article a success.
Give Clear-Cut Instructions to AI
This is a must as far as asking AI to generate content for you is concerned. Let’s say you want to introduce humor while sticking to a conversational tone. You need to specify both factors to AI before you press the enter button for the results. It is good practice to specify the word limit as well. You want to do your best to give a certain structure to your content, and the above guidelines will come in very handy.
Matching your style to AI’s style
The following steps need to be undertaken for this –
A Suitable AI Model
Pick a model that lets you customize instructions and prompts and can tweak results. GPT-3 is one such model.
Citing Examples
You desire a particular voice for your article, and for that, you need to include reference points to be shared with AI. These could include one or more of the following: samples of one’s work from the past, style guides, bios, audio recordings, etc.
Refining the Article
When giving instructions to AI, there is a lot of hit-and-miss. After AI has produced a sample of the article you want, you may find that the tone is too casual. In such a case, a second set of instructions needs to be given to AI to make the article a bit more formal. The vice versa is also true.
Not Considering AI as a Full-Fledged Writer but Rather as an Assistant
One needs to ask AI to churn out an article that has bulleted points. This ensures that the content can be written in the style that you desire. Asking AI to come up with long paragraphs is never a good idea.
Editing
The content that AI generates is prone to a lot of facts that are not too accurate while being inconsistent at the same time. So, editing this content is essential. One needs to be careful that phrases and sentences do not repeat things that have been covered before in the article. Further, the article should make sense to laymen, and heavy-duty words should be changed to simpler ones. If your article includes statistics, then these should be checked and updated. Finally, read the article as a critic would read it, and if a particular statement looks like it’s been used elsewhere, then this should be changed.
Checking With AI Checker Tools
There are tools known as AI content detector tools to check content for being AI-generated. To ensure that they are not treated as spam by Google, one needs to use these. It can be quite frustrating when, after editing, the content is still flagged as ‘AI-generated’. One needs to go through the entire article to pick out any generic and/or bland statements. Grammarly and Wordtune are a couple of AI Checker tools that can help in this cause.
Adding Visuals and Checking the Article on Completion of Writing
Visuals are a must for any great content, but it is recommended that stock photos shouldn’t be relied upon too much. Instead, one should depend on one’s photos. AI can also help personalize the photos.
On having completed the article one needs to check it for things like facts and links. It might seem unlikely but AI has been known to come up with weird expressions at times and care should be taken to remove the same while proofreading the article. Relying too heavily on AI for this is not the best way out.
Conclusion
So, finally, we can say that the content that we create is meant for humans and not search engine bots alone. For this, the above-mentioned points should be followed religiously because the writer is trying to connect with the readers on a personal level all the time, and expecting too much help from AI is not a wise thing to do. AI can be a plus, something that supplements one’s writing capabilities, but it should not be considered the sole method of writing a great article.